Posts by splash

Have you ever googled something but couldn’t remember the answer a short time later? Well, you’re probably not alone. Multiple studies have shown that “digital amnesia” or the “Google effect” is a consequence of having information readily available at our fingertips. It happens because we don’t commit the information to memory in the knowledge that…

At KAAS we know many business owners fall into the trap of pricing their services based on what competitors charge or what they believe clients are willing to pay. While it may feel safer to keep prices low, undervaluing your services can quietly erode your margins, stunt growth, and damage perceptions of quality. Pricing for…

A meeting of the Government’s Trade Forum will discuss the impact on Ireland of the EU-US trade deal. Officials from the Department of Finance are due to give a preliminary analysis of what impact the 15% tariff will have on the Irish economy. It is also expected that a joint statement could be issued today…

Food prices are estimated to have risen by 4.6% over the last 12 months, according to new figures from the Central Statistics Office. Food prices rose by 0.2% in the last month, the CSO added. The CSO today published a flash estimate for inflation which showed the cost of living has risen by 1.6% in…

US President Donald Trump has imposed steep tariffs on exports from dozens of trading partners including Canada, Brazil, India and Taiwan, pressing ahead with his plans to reorder the global economy ahead of today’s trade deal deadline. He set rates including a 35% duty on many goods from Canada, 50% for Brazil, 25% for India,…

Ireland has been ranked as the most competitive country in the euro area but the country has slipped back in its global standing. The latest annual World Competitiveness Rankings from the International Institute for Management Development reviewed 69 economies. It has listed Ireland as the world’s seventh most competitive economy in 2025, down from fourth…

Changing pensions rules to allow investments in private markets would benefit consumers and the country, according to the CEO of one of Ireland’s leading investment firms. With the pension auto-enrolment scheme set to come into place at the start of next year, the Irish pension sector is set for its most significant change in decades.…

Electricity demand is set to grow by two thirds by 2050, a new report shows. This increased demand will be driven in the short term by the needs of data centres, according to the report by Pinergy and global insight business Wood Mackenzie. In the long term, it states that electricity demand growth will be…

At KAAS we know for many businesses, growing the client base is a top priority. But acquiring new customers comes at a cost – and if that cost isn’t properly measured, it can quickly eat into your profitability. Understanding your Customer Acquisition Cost (CAC) and comparing it with the long-term value each client brings is…

The White House has confirmed that the 15% tariff agreed between the European Union and the United States includes pharmaceuticals and semiconductors. There had been some confusion over whether or not the products were covered by the trade deal after President Donald Trump said on Sunday that pharma was not included. European Commission President Ursula…