Consumers reluctant to return to in-store shopping, study shows
71% of consumers say they will not feel comfortable shopping on their local high street until the Covid crisis is better controlled, according to a new survey.
The research published by .IE, the company that manages Ireland’s country domain .ie, in partnership with Digital Business Ireland, shows that 23% will not feel comfortable until Covid-19 cases are much lower than they are now.
27% say they won’t feel confident until vaccines are available to the general adult population, while 16% of respondents would prefer to wait until the Government says that social distancing and masks are no longer required.
Meanwhile, 6% say they will never feel comfortable shopping in-store on their local high street – ever again.
Just 45% of those surveyed believe that life will return to some sort of pre-Covid normality by the end of 2021.
The other 55% believe that life this year will be more or less the same as life in 2020, or even more restricted.
“While vaccines offer Ireland a way out of lockdown, until a critical mass is reached and the population is immunised, our economy and society are set to remain in a state of flux,” said David Curtin, Chief Executive of .IE.